Why not do without unnecessary packaging?
We make a large part of our decisions out of habit – in general, that’s nothing negative. Without habits our brain would be constantly running at full speed and would be overloaded. Only through such routines we can safely e.g. ride a bicycle or a car without every trip becoming an absolute stimulus satiation. But there is also a dark side to our routines – for example, when we walk through supermarkets flooded with packaging with a tunnel vision. We usually know exactly what we want to buy, are looking for the right way to the right shelf and may be tempted by other attractive offers on the side. Think about the last time you consciously strolled through the supermarket with your eyes open and alert. Or better: just give it a try! Suddenly the massive offer becomes a crushing effect – and with it the flood of packaging.